Well, several people made it out through another Storm of the Century, and thanks to all who could make it. I don't think much new was learned. We did get to hear from and meet Mr. Beard's immediate supervisors, Carolyn Wood and Marian Anderfuren. Ms. Wood, especially, held forth at some length. Mr. Beard was her hire; when he was hired, she didn't even know whether WTJU was going to remain broadcasting. In fact, much was made of that decision. I thank her for sticking her neck out.
Other than that, not much was new. We got to see the fabled Arbitron graphs, which unfortunately I can neither get nor reprint due to their copyrighted nature. We saw that listenership tended to hover around 500 people at any given time, with one notable exception being during Leftover Biscuits, when listenership spikes to 2,500. Hopefully we can get Emmett Boaz (host of LB) back on the air.
The need for consistent daytime programming was stressed. This would involve having a single primary daytime format, which would be the end of daytime as we know it. Rock as we know would be on late at night. The weekends would be programmed differently, perhaps more in order with what they are now. I pressed Mr. Beard to speak to whether the single primary daytime format would be AAA; he said it would not be. He also said that my belief that WTJU would be going up directly against WNRN and WCNR was misguided, that he never claimed that we were going up against their formats but rather going after their listeners. I see this as good news.
Danny Shea, a rock DJ and promoter/booker for the Jefferson Theater, asked Ms. Wood at one point: we've heard over and over what's wrong with WTJU. What is right? Ms. Wood said it was obvious that WTJU was doing something right or else it wouldn't be there; that WTJU was an invaluable resource, that we should build on that. Danny pressed the question: what are we doing right? Ms. Wood was unable to provide a specific response.
I have fairly detailed, and mostly intelligible, notes up here. I have not had time to edit them for clarity, nor to be honest will I. It seems that the Next Storm of the Century had a present to drop on our house: a small but spunky tornado. Everyone here is unharmed, and there is no damage to my house, but a 60-foot catawba tree has been uprooted, and a two-story shed was uprooted and moved a foot or two.